The more we focus on diversity in terms of skin colour or gender, the more we encourage everyone to see these attributes as what truly matters. This approach mirrors an Orwellian distortion of language: while claiming to support “diversity”, we ironically reduce individuals to simplistic labels.
The more we focus on diversity in terms of skin colour or gender, the more we encourage everyone to see these attributes as what truly matters. This approach mirrors an Orwellian distortion of language: while claiming to support “diversity,” we ironically reduce individuals to simplistic labels. However, the real power of diversity, the power that inspires and motivates, lies not in ticking demographic boxes but in gathering individuals who think differently.
From personal experience, I’ve attended pitch competitions where feedback suggested that an all-white, Finnish male founder team would struggle to succeed-simply because it’s “not diverse.” To me, this is a narrow (and potentially discriminatory) view, as if a team’s worth is tied solely to race or gender. The assumption that the “right” demographics inherently drive innovation or social awareness misses the point: the quality of thought and ideas truly sets a team apart.
Yes, diverse teams matter. Numerous studies show that diversity boosts creativity, problem-solving, and profitability. However, diversity should be defined by thought, values, and perspectives-not just appearances. When everyone thinks the same, simply having different genders or races does not fix groupthink. It merely creates an echo chamber with a superficial façade of “inclusivity.” To foster genuine diversity, it’s important to create an environment where contrasting viewpoints are not only accepted but encouraged, where debate is respectful and constructive, and where mutual respect is a core value.
At Virtual Dawn, we pride ourselves on fostering teams that clash with ideas. We intentionally bring together individuals with differing political and philosophical viewpoints who share common overarching goals. This friction generates the energy that drives our innovation. Our team members speak their minds freely, without fear of being excluded, creating a culture where genuine diversity thrives. We believe that by promoting genuine diversity, we can push the boundaries of innovation and creativity in the VR industry.
As a Finn, I’m proud of our small yet unique country, which has produced remarkable innovations. However, as Finland increasingly relies on foreign labour to sustain its economy, the conversation often veers toward superficiality, placing disproportionate emphasis on Finns adapting to newcomers instead of fostering a mutual exchange of culture and ideas.
As a cultural minority on the global stage, Finns risk losing their heritage if they constantly bend to fit others’ moulds. Finland is vital to international diversity, and preserving our identity involves recognising our worthwhile welcoming of the fresh perspectives and creativity that foreign workers bring.
Looking back at Finland’s “demo scene”— a movement that fostered technological and creative breakthroughs-it’s clear that innovation often thrived in environments of unfiltered feedback and intense critique. At Virtual Dawn, we maintain this ethos: instead of shying away from challenging discussions or worrying about hurting feelings, we focus on meaningful critique to drive improvement.
This approach is not for “snowflakes” but for individuals who value robust thought and innovation, and we invite you to join us in this commitment.
“Learning from one another” should be a two-way street. We value the input of individuals from all backgrounds, not because of their demographic traits but because they challenge us to think differently. Similarly, new arrivals should learn about Finnish culture and contribute to it. This is true inclusion: sharing your unique perspective while respecting and integrating with the culture you’ve entered.
Reducing diversity to simplistic checklists (“Do we have enough of X group?”) robs us of the more profound synergy of uniting genuinely different ideas, worldviews, and life experiences.
Real diversity is not about appearances; it’s about creating environments where contrasting viewpoints coexist, foster debate, and drive mutual respect. This tension fuels innovation far more effectively than meeting demographic quotas. As Finland welcomes new talent, we should embrace cultural exchange while safeguarding our identity. True diversity is about thinking differently, not just looking different. This approach will ensure our culture remains dynamic, resilient, and open to the world, and it will make you feel valued and respected in our community.
Join the Movement: Redefining Creativity and Inclusion